Case study
Creating a marketing platform
Challenge
To create a fully-fledged innovative marketing platform.
Solution
Results
We spent three months to come up with a fully functional, end-to-end platform featuring many innovative solutions, including a possibility to carry out A/B tests virtually on the fly.
Pride
We eliminated the need to set up an account, substituting it with a system of user identification on the basis of e-mail address and cookie files. This had a major impact on the increase in the number of conversions on the platform.
References
“Thanks to Webini’s ability to truly understand customer’s business needs, they are the only software house that is capable of co-creating your platform and not only of writing the code that’s behind it.”