Marketing platform CiscoExpertTalks

The CiscoExpertTalks marketing platform enables conducting webinars in the On Demand formula, which aim is to educate in the solutions and products offered by Cisco. Every month a new webinar premieres on the CiscoExpertTalks platform

numbers

18

geographical regions

13

webinars

100 000

users

project details

What is important to recognize

Selection of the quality of the film

Thanks to cyclical testing of user’s link speed and smoothness of video playback, the platform automatically selects its appropriate quality from among supported (240p, 360p, 480p, 720p, 1080p).

Responsiveness through scaling

Website is responsive, regardless of the user’s screen resolution. The implemented mechanism simulates the zoom in/zoom out mechanism known from web browsers.

Registration survey

Survey available during registration, that allows a better understanding of users needs.

User identification by Cookie’s

Platform identifies users only by email address, eliminating the need to log in. Use of the mechanism is possible because no user data is presented within the platform.

Corporate email addresses

The platform verifies email addresses during registration to prevent registration using free or temporary email addresses.

what languages we used

Backend:

Frontend:

CMS:

additional technology

This is a unified streaming media server software. The server is used for streaming of live and on-demand video, audio, and rich Internet applications over IP networks to desktop, laptop, and tablet computers, mobile devices.

Enables us to maximize speed and performance of adserver (by completely eliminating database connections). In addition it is used as the main cache mechanism on the platform.

Interesting solutions

Geographical regions

Dedicated mobile version

Registration at the webinar

Watch later

Audience retention

Selection of the quality of the film